97: The Person in Personalisation with David Mannheim

Welcome to No Hacks Show, a weekly podcast where we are joined by smart guests to discuss many different ways you can optimize your online presence. Joining us today to talk about personalisation is David Mannheim. David is:

  • Founder at Made with Intent – the customer intent platform
  • Author (currently writing) of The Person in Personalisation

In this episode, we discussed:

  • Disney parks!
  • What personalisation is, and what it isn’t
  • How smaller brands can start doing it
  • The future of personalisation
  • AI! It’s 2023, after all

And much more! 

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