In this episode, we’re talking about Google’s E-A-T, what it is and why it is so important for your content strategy. Establishing your site’s authority takes time, resources and patience. We will discuss what you can do now to ensure your website demonstrates expertise, authoritativeness and trustworthiness.
Links in this episode:
- https://static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf
- https://www.healthline.com/health/cancer/baking-soda
- https://www.searchenginejournal.com/?s=E-A-T
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Tune in for a fun conversation and don’t forget to rate and review the episode!